InboundBuzz - Inbound Marketing Podcast

058 - How to Make or Break a HubSpot Implementation by HubSpot’s Channel Consultant Varun Bhandakar

View the Facebook LIVE recording here: https://www.facebook.com/RedpandasCo/videos/1305661572855154/ Visit www.redpandas.com.au/ep58 for referenced links and full show notes

057 - Assemble a World Class Content Team, Automated Newsletters & Google Display Updates &Tips

Full show notes at www.redpandas.com.au/ep57 Let's face it, the biggest reason for content failing isn’t the content is the people behind the content and a lack of content creation accountability. In this episode I'll share how world class brands structure content teams and people to success as well as some very fresh updates on the google display network as well as really simple tips to take your display ads to the next level. Plus, struggling with creating a monthly newsletter? Well I might just have the pill for you. All that and a whole lot more in this episode of Inboundbuzz!

056 - Arnie Kuen on Why Nobody Reads Your eBook, Marketer’s Hunch & Persona Distractions

View full show notes www.redpandas.com.au/ep56 for all resources, and links referenced. Arnie Ken is a speaker, author and owner of his own very successful agency, Vertical Measures. www.redpandas.com.au/ep56

055 - Video Marketing on a Budget, Increasing Conversions by 300% + They Ask You Answer Book Review

Full show notes at www.redpandas.com.au/ep55 By 2019 80% of the world's internet traffic will be video. If there's one new thing you try this year it has got to be video. In this episode I talk about the exact kit I use to create compelling and professional looking videos at a fraction of what you would pay someone to do. Plus, I share a tip on increasing landing page conversions by 300% and I review my candidate for book of the year. They Ask, You Answer by Marcus Sheridan. All that and a whole lot more in this episode of InboundBuzz

054 - Ahref’s Tim Soulo on a Unique Keyword Research Method + Learning from Blogs vs Books

View full show notes www.redpandas.com.au/ep54 for all resources, and links referenced. Ahrefs is a powerful toolset for SEO and marketing boasting the most active research bots, second to only Google. Ahrefs has tools for backlink research, organic traffic research, keyword research, content marketing & more. Ahref's Head of Marketing, Tim Soulo shares a masterclass on using Ahrefs including revealing one of the biggest flaws in keyword research no practitioner talks about. He also shares his tips on what makes a great blog as well as personal tips on how he learns and the difference between blog vs book learning. www.redpandas.com.au/ep54

053 - Chatbots for dummies, HubSpot’s New Free Shutterstock integration & $1.5M for a domain

Full show notes at www.redpandas.com.au/ep53 80% of smartphone usage is spent in apps not browsers. But unfortunately they're not your apps. The most popular apps aren't even social networks anymore, they're messaging apps and Chatbots are a new way to interact with your prospects in messaging apps. We talk about how recent advancements mean you can create your own chatbot, hubspot new free integration with shutterstock and why spending $1.5M for a domain can be worth it. All that and a whole lot more in this episode of IB!

052 - WordStream Bring The Sexy Back in Paid Search Ads

View full show notes www.redpandas.com.au/ep52 for all resources, and links referenced. WordStream helps Marketers automate hundreds of manual hours optimising Google AdWords campaign. WordStream also has a great social ads feature and home of the '20 minute AdWords work week'. Mark Irvine is the resident Data Scientist at WordStream and has a pulse on paid media best practices and also future trends on the horizon. Not to be missed episode for any advertiser! www.redpandas.com.au/ep52

051 - Webinars that Convert at 35%, Facebook Ads Library & Google RLSA

Full show notes at www.redpandas.com.au/ep51 In a recent study by Bizbl found webinar convert at rates between 35-45%, when's the last time you saw those conversion rates? In episode I talk about webinar best practices and the latest webinar tools. Plus I share a new Facebook Ads resource and talk about underutilised Google RLSA

050 - Legendary Jeff Bullas on Blogging Mastery, Tips & Secrets

View full show notes www.redpandas.com.au/ep50 for all resources, tools, books and articles referenced Jeff Bullas is the #1 ranked Global Digital Marketing Influencer of 2016, he’s also listed by Forbes as one of the top 20 influencers of CMO’s for 2017 and has a phenomenal blog that receives over 5 million page views per year. He’s an author. He’s been featured on Inc, The NY Times & The Huffington Post. Best of all he’s a fellow Aussie! Ladies & Gentleman the man who intro can do justice to, Mr Jeff Bullas! Check out www.jeffbullas.com for more

049 - Content Quantity vs Quality Debate Plus New Facebook Page Updates & 360 Photo Hacks

Visit www.redpandas.com.au/ep49 for full show notes and free resources. Statistically over 90% of your content won't go anywhere. So what are you supposed to do? How do you get content cut through? In this episode I discuss a controversial view that content quantity not quality is something you now need to focus. Please I share some Facebook Page updates & tips that I guarantee will have you reaching for the edit page button in no time.