InboundBuzz - Inbound Marketing Podcast

#INBOUND18 Day 2: Review of Brian & Dhamesh Future of Growth Keynote | Ep.98

Catch up on daily highlights on #INBOUND18 here! On day 2 we extensively review the annual famed Brian Halligan & Dharmesh Shah keynote, critique breakdown sessions and have a vent on a major flaw of #INBOUND18 Stayed tuned to hear more about Brian Halligan's New Flywheel Growth Model and how you can use it to embed customer-centricity for differentiation and growth! Plus we chat to Nissar Ahamed rom the Atomic Reach and discuss how they use AI to power and optimise your blog posts, emails, text ads and more! Catch the video interview with Nissar and complete show notes @ www.redpandas.com.au/INBOUND18

#INBOUND18 Day 1 Recap: New HubSpot Marketing Updates and HubSpot Video | Ep.97

Miss the first day of HubSpot or weren't eligible to attend partner day at #INBOUND18? Fret not! Catch our daily highlights in this #INBOUND18 pop-up series! In this episode we discuss all the all new HubSpot Marketing updates across HubSpot Free, Starter, Professional and Enterprise! Plus we chat to Marcus Andrews from the HubSpot Product Marketing Team about the all new HubSpot Video hosting platform! Catch the video interview with Marcus Andrews from the HubSpot Product Marketing team @ www.redpandas.com.au/INBOUND18

Remington Begg’s Chatbot Masterclass: Everything You Need to Know | Ep.96

Visit www.redpandas.com.au/ep96 for video version with on screen demos, examples, show notes, additional resources and links. Impulse creative are arguably at the forefront of the conversational marketing scene. In this episode we chat with Remington Begg CEO @ Impulse Creative for a true masterclass on chatbot and conversational marketing. Remington discusses the pro's and con's of using Facebook bots, the opportunity with HubSpot's Bots and Drift. He also shares actual examples and workflows, one that saw a 22% increase in landing page conversions simply by deploying a chat bot. www.redpandas.com.au/ep96 for more.

HubSpot Reporting Options & Preparing for #Inbound18 | Ep.95

Visit www.redpandas.com.au/ep95 for complete show notes, additional resources and links. HubSpot, like any Marketing Automation suite, can be a powerful an invaluable tool to nurture your leads into customers. One of the biggest problems we see however, is how do you extract all that juicy data about where your leads and customers are coming from, sources and other pipeline info in one easy to use and understand place? In this episode we discuss HubSpot reporting, what's it's great for, limitations and alternatives. www.redpandas.com.au/ep95 for more.

Rise of Chatbots, Messenger Bots & HubSpot Conversations | Ep.94

Visit www.redpandas.com.au/ep94 for complete video interview, show notes, additional resources and links. Chat bots, Facebook bots, messenger bots, what's it all mean and why should marketers care? Elissa Hudson, ANZ Marketing Manager @ HubSpot talks all things chat bots as well as a quick insight into HubSpot's new Conversations tool now live and available for free! www.redpandas.com.au/ep94 for more.

How to See Competitor Facebook Ads + Instagram TV Predictions, Tips | Ep. 93

Visit www.redpandas.com.au/ep93 for complete show notes, additional resources and links. Learn how to use Facebook's new feature that allows you to see all your competitor facebook and instagram ads (and how they can see yours!) Plus learn more about Instagram TV. Learn about what it is, why you should take notice, how Instagram plans to chomp off YouTube market share and some tips you should employ for first mover advantage. www.redpandas.com.au/ep93 for more.

How to Get Results on Ever-Competitive Facebook Ads with Adespresso | Ep. 92

Visit www.redpandas.com.au/ep92 for complete video interview, show notes, additional resources and links. Facebook advertising in 2018 isn't like it was even a year a go. Cost per clicks are rising fast, the market is becoming ultra competitive and consumer negative sentiment towards salesy ads is increasing. In this episode we chat with Massimo Chieruzzi, Facebook marketing expert and mastermind behind the most powerful Facebook Ads toolset, Adespresso. Massimo shares best practice tips, processes and absolute dynamite that will help you get more sales and leads from Facebook Advertising. www.redpandas.com.au/ep92 for more.

Video Marketing & Distribution Lessons from Sydney HUG | Ep.91

Visit www.redpandas.com.au/ep91 for complete show notes, additional resources and links. Fresh off presenting at Sydney HubSpot User Group, Moby takes us through a masterclass on video marketing at every stage of the buyer's journey, the 3 types of videos you must start with and a sample funnel you can create utilising video as well as other distribution tips. www.redpandas.com.au/ep91 for more.

George B on Lessons from a Six Figure Generating Podcast & Career Goals/Ceilings | Ep.90

Visit www.redpandas.com.au/ep90 for the video version, show notes, links and resources. George B Thomas is an ingrained fixture in the inbound marketing world. George is a speaker, podcaster, HubSpot trainer, digital marketer and now Inbound Evangelist at Impulse Creative. We chat to George about: - The formula for a successful podcast? - How HubCast generated $100,000+ in revenue - George's big move from a senior position from a large agency (Impact) to Impulse Creative - Letting goals anchor your career decisions - Dealing with the 'Am I good enough?' question - Conversational marketing and more! Visit www.redpandas.com.au/ep90 for show notes and bonus content

New HubSpot Service Hub + What GDRP Means for Google Analytics | Ep.89

Visit www.redpandas.com.au/ep89 for complete show notes, links and resources. Traditionally marketing automation software hasn't done a great job out of the box to take care of customers once they are in your ecosystem. Service Hub by HubSpot signals probably the biggest change but a marketing automation company to address this. We hear from Dave Sheppard himself, director of Sales @ Hubspot for Australia and NZ on who service hub is for and what it does. Plus GDRP, what does it mean for Google Analytics? What do you need to do to make sure you don't lose your data and key reports after May 25th. www.redpandas.com.au/ep89 for more.